Amazon’s AI assistant can now spot fake emails from the company
Amazon is trying to combat impersonation scams with a new feature that allows you to use its AI assistant to determine whether an email, text message, or phone call actually came from the company. With the update, you can ask Alexa for Shopping about a message you received, and it will use AI to compare it "against a record of every message Amazon has sent," while also analyzing its contents, formatting, and the sender. As noted by Amazon, the assistant will only confirm that a
Amazon has launched a new AI feature that allows customers to ask its shopping assistant whether emails, text messages, or phone calls actually came from the company. The assistant compares received messages against a record of every message Amazon has sent while analyzing their contents, formatting, and sender information, and will only confirm authenticity if it is completely certain. This feature addresses impersonation scams, a growing problem for customers trying to distinguish legitimate communications from fraudulent ones. The company previously offered a similar verification option by forwarding suspicious messages to a specific email address.
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