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A startup that builds other startups raised $100M, and is all-in on physical AI

UP.Labs, now doing business under the name Vantora, is building startups for industrial corporations.

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A startup-building firm that creates new companies for corporate customers has raised $100 million and is shifting its focus toward physical AI ventures. The firm previously would abandon ideas that were strategically valuable to its corporate partners but too sensitive to release publicly, missing major opportunities in the process. Under its new model, corporate partners can now keep the startups built for them proprietary and fold them into their own businesses rather than seeing them go to market. This change has enabled the firm to pursue physical AI use cases, such as helping corporate partners retrofit hardware and machines for autonomy while maintaining sovereign control over that technology.

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